Lazy Work, Good Work by Morgan Housel
Do Things That Don't Scale by Paul Graham
Your Professional Decline is Coming Faster Than You Think by Arthur Brooks
The Advantage of Being A Little Underemployed by Morgan Housel
We Don't Sell Saddles Here by Stewart Butterfield
Give Away Your Legos by First Round
Increasing Returns and the New World of Business by Brian Arthur
The Amazon Machine by Benedict Evans
How To Miss By A Mile by Bill Gurley
Disruption Is Not A Strategy by Jerry Neumann
Starbucks: Delivering Customer Service by Alkis Marangos
Why Software is Eating The World by Marc Andreessen
The FANG Playbook by Ben Thompson
Reflecting on My Failure to Build A Billion Dollar Company by Sahil Lavingia
How Competitive Forces Shape Strategy by Michael Porter